

Retailer Next and supermarket chain Lidl GB have been shortlisted in the Best benefits communications category at the Employee Benefits Awards 2025.
The award recognises the most effective benefits communications strategy by an employer. Successful entrants will have demonstrated an effective and innovative approach to benefits communications.
The full shortlist is:
- BBC
- Experian
- GXO Logistics
- Lidl GB
- L’Oreal
- Next
- Refresco UK
- Robert Bosch / Robert Bosch UK Holdings
- Royal Mail Group
- University of Birmingham
In 2024, E.On won the Best benefits communication award. This was due to its clear strategy, objectives and results for its extensive listening programme, return to face-to-face communications and technology innovations to reach field-based employees, and use of video and new apps.
It was also recognised due to its sustained effort to improve its communication despite its varied population. It saw almost 100% staff engagement due to its use of virtual reality for its benefits engagement.
The judges thought E.On’s projects were well executed and strong.
They said: “E.On’s frequent communications using its own resources was strong, which kept it fresh and engaging.”
The Employee Benefits Awards, now in its 23rd year, recognise those driving excellence through their reward and benefits strategies.
The daytime event, which will be held at the Honourable Artillery Company, London on Friday 27 June, will include a drinks reception, three-course meal, entertainment and the chance to network with industry professionals. The after-party will feature live music in the venue’s private grounds.
For more information and to book your table.
Follow the action on X via @EmployeeBenefit and join in the conversation using #EBAwards25.